Your New Favorite Energy Drink
LAUNCHING 2026
ABOUT LZR
Fuel your focus. Fuel your recovery. Fuel your fight.
LZR is redefining what it means to power through college life. Created with the needs of active, ambitious students in mind, LZR combines natural energy and high quality protein in one innovative beverage, so you don’t have to choose between recovery or a boost of energy.
Protein and natural caffeine for clean, sustained energy without the sugar crash. Whether you're crushing a workout, pulling an all nighter, or just pushing through a packed day, LZR helps you stay sharp, strong, and ready for what’s next.
Inspired by real insights from students at Michigan State University, LZR is built for those who want more out of their drinks, and their day.
Growing presence on campus we speak directly to our community which includes greek life, athletes, study groups and student orgs, but extending even further to gamers and blue collar workers, LZR is not just a campus hack; it's for everyone
❋ Low Calorie
Low calorie drinks are the industry standard for "smart energy." Using natural ingredients also reduces the "chemical aftertaste" often associated with traditional energy drinks.
❋ Natural
LZR’s natural ingredients appeal to the "Clean Energy" market with ingredients like green tea (caffeine ).
❋ Delicious
Our Fruity profiles feel lighter and more refreshing, especially in the morning or during a workout. This makes LZR a viable "all day" beverage.
❋ Vitamin’s
B Vitamins (B3, B5, B6, B12): These support cellular function and help convert food into energy (metabolic support). Vitamin C: Added for immune support and antioxidant properties.
❋ Protein
When you drink caffeine with protein, the caffeine is absorbed more gradually into the bloodstream. Drinking LZR leads to steady, sustained alertness with no afternoon crash.
Both caffeine and protein have a thermogenic effect (they help your body burn more calories during digestion). Together, they can increase your metabolic rate by 3–11%, supporting fat loss while preserving muscle.
Follow Us On TikTok!
@lzr.energy
Use The Hashtags:
#DoItWithLZR
#LZREnergy
#LZRFocus
#Nutrition
#NEW
